Violet colour cut into a wavy bob. Image: Gary Pellicci Instagram
Of course, the pastel colour hair trend started on the spring/summer 2019 runway when Marc Jacobs asked colourist Josh Wood to dye models’ hair the same shade as their outfits.Icy grey hair extensions. Image: Golden Locks Instagram
“Pastels are here to stay in the fashion and editorial world, and I think we will see the sophisticated pastels we created for Marc Jacobs being more widely adopted, with unique peaches and pale denim blues over the more expected pinks and mauves as a natural progression of the trend,” Woods told Vogue.
We all know when mega influencer and according to Forbes, “self-made billionaire”, Kylie Jenner picks up on a trend, it explodes. Back in December she posted a picture of herself on Instagram with pastel sea-blue hair. Pastel pink mohawk. Image: Amiee Hair Instagram
And a month later, newlywed Hailey Bieber stepped out with bubblegum pink locks, but has championed the colour since 2018.
Most recently, the hair trend has been adopted by Lady Gaga.
Having just been nominated for a Golden Globe (she won), the singer-turned-actress took note from Marc Jacobs when she walked the red carpet in a haute couture gown with ruffled sleeves (her outfit appeared on our list of 8 Fashion Trends That Will Be Big in 2019).
The Valentino dress with sweeping train was the same colour as her blue hair pulled into an updo.